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Bridge
Communications:
A team of
specialists supported by many talented
associates.
Marlie
Oden, Managing Partner
 “Our
goal is to ensure that our clients
are never ordinary. Whether it’s
marketing, strategic planning, fundraising
or public relations, our clients stand
out and so do their bottom lines.”
Marlie began her marketing career
in her hometown, Edmonton, where she
worked with clients such as Eaton’s,
Woodward’s and the Oilers. Her
innovative television campaign for
Eaton’s won several CLIO Awards
(New York).
In 1980 Marlie moved to Vancouver
to join McKim Advertising and manage
the Tourism British Columbia account.
As a Vice President and Account Director,
she worked on well known award winning
accounts such as B.C. Film Commission,
CP Hotels, The Keg, B.C. Steamship
Company, Tourism Victoria, Blackcomb
and Pharmasave. She founded the successful
Public Relations and Event Management
Division of McKim in 1988.
Since starting Bridge Communications,
Marlie has had the opportunity to
undertake strategic planning, marketing,
sponsorship, fundraising and public
relations for a number of organizations
including: The Vancouver Professional
Theatre Alliance, The Stanley Theatre,
The British Columbia Wine Institute,
YVR Art Foundation, Festival Cinemas,
Andres Wines, IKEA (Seattle), The
Federation Of British Columbia Writers,
The City of Vancouver, The Contemporary
Art Gallery, The Comfort Inn, Chrysler
Canada, The City of Vancouver and
Quails’ Gate Winery.
Marlie was honored with two appointments
to the Board of Directors of the BC
Wine Institute in the 1990’s.
She was able to combine two of her
passions (wine and marketing) while
working with one of the most vibrant
sectors in BC.
An active member of the community,
Marlie serves on the boards of TheatreSports,
The Stanley Theatre and BC Borstal
Society. Her work in the community
has been acknowledged by nominations
for the YWCA Woman of Distinction
Award and for the Woman Entrepreneur
of the Year in 2001.
(TOP)
Bonnie
Allan, Partner
“In
our business details are everything.
At Bridge Communications we ensure
that every aspect of a project is
on track and on budget.”
 Bonnie
Allan possesses a range of expertise
and experience in marketing, sales
and theatre. Having held the position
of Sales and Marketing Manager of
the Vogue Theatre, Bonnie contributed,
through public relations, promotion
and marketing initiatives, in making
the Vogue Theatre one of the busiest
venues in the City of Vancouver.
As the Vogue expanded into producing,
Bonnie researched and secured sponsorships,
developed marketing plans, and co-ordinated
all the details necessary to make
an event become a reality. She not
only worked on shows, but also coordinated
other events such as golf tournaments,
press conferences, special gala
evenings and receptions.
Not new to the theatre world, Bonnie
trained as a classical ballet dancer,
resided in New York City and performed
in numerous Broadway musicals and
toured throughout the United States
and Canada. Bonnie continued her
education at Cal State Northridge
in business and the arts which led
her into the advertising business
working with companies such as Proctor
and Gamble, and agencies such as
Ayer, Jorgensen, MacDonald, BBD&O
and Grey Advertising. She has also
held management positions at wholesalers
and prestigious retailers in Beverly
Hills such as Geary’s and
Neiman Marcus working in their advertising
and catalog areas.
In 1988 Bonnie moved to Vancouver
and worked for the Beacon Group
of Companies, organizing special
events and handling investor relations.
She has been a member of the Board
of Directors at Park Royal Mall,
a member of the West Vancouver Chamber
of Commerce and has served on the
Board of The Greater Vancouver Professional
Theatre Alliance.
(TOP)
Dr.
Lee Ann Keple-Senior Associate
“I strive to be an inclusive,
solutions-focused analyst and facilitator
who works with companies and people
to find elegant, pragmatic and creative
solutions to challenging business
issues”
Lee Ann began her career in Quebec
as a Logistics Officer in the Canadian
Armed Forces. She later moved to Edmonton
where she graduated with her MBA.
She has worked in the financial industry
as a manager with the Canadian Imperial
Bank of Commerce, as well as in the
entertainment and not-for-profit sector.
Lee Ann was the senior manager responsible
for all merchandising, fundraising,
sponsorships, advertisement, promotion,
publicity and public relations for
the Edmonton Fringe Festival.
She is
also an award winning university
professor who has taught strategy
and marketing courses for undergraduate
and graduate students at both the
University of Alberta and Athabasca
University. Lee Ann has a doctorate
in strategic management. For the
last 15 years, she has also worked
with a variety of industry partners,
such as Matrikon Technologies, The
Co-operative Auto Network, and Alberta
Agriculture. She is a gifted facilitator
and often in demand to lead groups
through transitions or new business
planning. Her ability to maintain
an understanding of global as well
as local marketplaces is appreciated
by Bridge clients. She has been
a valuable addition to the business
strategy group at Bridge Communications
and consistently brings new focus
to branding and strategic business
issues.
(TOP) |
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Contact:
Marlie
Oden or
Bonnie
Allan to discuss
your communications needs.
As
a company that normally does not self-present,
having Bridge Communications on board
to coordinate and implement our marketing
and publicity needs was one less thing
to worry about. Their professionalism,
dynamic energy and sense of humour was,
no doubt, part of the overall success
of THE NUMBER 14 at the Waterfront this
past spring!
Their enthusiasm and creative approach,
provided us with both the energy and marketing
exposure that we needed to make our production
a success.
As enthusiastic as they are creative,
Bridge Communication provided us with
one of the key ingredients for a successful
run of THE NUMBER 14 at the Waterfront
Theatre.
Focused and creative, the Bridge Communication
team of Marlie & Bonnie were welcome
additions to our production, and we believe
provided us with the market exposure and
tickets sales that we were hoping for.
Kent Martin,
General Manager,
Axis
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